What We Do, For You
Why Are Public Relations Necessary For An Artist?
Let's start with this:
Q: What makes someone famous?
A: People believe they’re famous.
Q:Why do people believe someone is famous?
A: Because we were told they were.
Q: By whom?
A: A bunch of different people.
We are more inclined to believe something when we hear it from multiple sources; it’s part of the human condition. If you keep seeing the same person featured in different magazines, online news, and various media outlets, you begin to believe that this person is special, that they have something valuable to offer that people desire. Self-promotion, although essential to maintain a social media presence and connect with friends, is often insufficient in building a robust and diverse fanbase.
Historically, since the beginning of Rock ‘n’ Roll, major labels have rarely (if ever) directly advertised music or an artist. Simply put, Rock ‘n’ Roll is a business of rebels. People need to feel that they have discovered an artist on their own. Think about your favorite artists. Did you learn about them from a billboard? Or do you have a memorable, personal moment etched in your mind? Perhaps it was your FM radio in your bedroom, a mixtape from a crush, a road trip with friends, or a fantastic night out when your friend brought you to the concert of someone you’d never seen before…
The point is, everyone has their own connection. The music we choose to spend our time listening to becomes the soundtrack of our lives.
And the more you see these artists in the media, and the more articles you read about them, you begin to see them in a new light. All these different avenues of publicity lend credibility to their endeavors, essentially making them famous.
Contrary to what the music industry at large may tell you, you don’t need a major label or an expensive PR firm to help you get recognized. Thanks to our connections, we can offer you the same amount of publicity at a price you can afford! Whether you’re looking for a couple of articles to start building your brand, or you’re ready to roll out a full-scale PR campaign, we are here to make it quick, easy, and budget-friendly!
For Artists, By Artists
Our team at PR 4 Musicians has decades of expertise in the music industry. By tapping into our diverse experience, we provide pointed, engaging content for our clients and readers alike. We want to make you shine! As artists ourselves, we understand the ups and downs of life in the music industry, allowing us to authentically portray the journey of overcoming obstacles in this profession. And, of course, we are all huge music fans! We can identify what makes you unique and bring that to life for the world.
The Right Stuff
Our PR portfolio provides access to all major news and entertainment media outlets, whether online or print. We have hundreds of publications at our disposal. Depending on your location, the style of music you create, a specific niche fan market you’re targeting, or an important press release, the possibilities are vast! However, this abundance can be overwhelming. Our team will assist you in narrowing down the options and finding the right publications to maximize your reach to your target audience.
Ready to get started?
We've Got Your Back
There’s a PR Pack for every budget! As Artists, we understand how fickle finances can be. So wherever you’re at in your musical journey, we have what you need. Check out our Top 3 PR Packs below, or click the link to see a full list of our services and publication partners.